Lee has never had a problem with water on his face... until about three months ago. Suddenly, the face was off limits in the bath, the pool, everywhere. So, I signed him up for a swim class where the goal was to put his face in the water. He was a little nervous, even on the last day. I wouldn't really say we accomplished the goal. At all.
But when we got around his cousins, he got brave! Swimming back and forth more times than I can count, he is having much more fun in the pool now. (And, so are we!)